Messe Dusseldorf and Fairtrade Cooperate for Plast & PrintPack Alger

A corresponding agreement was reached at the end of September between Werner M. Dornscheidt, CEO of Messe Düsseldorf, and Martin März, fairtrade's founder and Managing Partner. Messe Düsseldorf entered as an equal partner into cooperation for plast & printpack alger.

The aim is to further develop the trade show and perceive growth opportunities together. The next plast & printpack alger will take place in March 2018 in Algiers.

"Algeria is among the four largest economies in Africa, together with South Africa, Nigeria and Egypt" stated Werner M. Dornscheidt. “In terms of technology imports in the fields of plastic, printing and packaging, the 41 million strong country is even among the top 3. As such, Algeria and plast & printpack alger perfectly fit into the portfolio of Messe Düsseldorf around K, drupa and interpack - an important step to expand our activities in this region. plast & printpack alger has grown steadily in recent years, to 4,360 trade visitors (+ 41%) and 166 exhibitors from 22 countries and is now one of the most important industry platforms in Africa.”

Algeria is the fourth largest gas exporter and sixteenth-largest oil exporter in the world and counts for foreign exchange reserves in the amount of $ 156 billion. Currently, many well-known car manufacturers build plants in Algeria, a significant development for the plastics industry. The manufacturers include Fiat Iveco, Hyundai, Nissan, PSA Peugeot-Citroen and Volkswagen. They all follow Renault producing in Algeria already since the end of 2014.

“As part of the five-year program from 2015 to 2019, the Algerian government is currently investing $ 260 billion in the modernization of infrastructure and the further industrialization. The expansion of the automotive, food, packaging and plastics industry is thereby given the highest priority. We have been operating in Algeria for fifteen years and have good market knowledge. Combined with the expertise of Messe Düsseldorf in plastics, print and packaging we can create interesting synergies to drive the growth of the show successfully together. We look forward to working with Messe Düsseldorf,” remarked Martin März.

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